Free Mental Performance Assessment + Free 7-day PrimeMind Trial
How strong is your mental game? Most serious athletes do physical testing frequently, but very few assess their mental performance in a structured way. That’s why I created the PrimeMind Assessment of Mental Performance (AMP), designed to help athletes better understand their mental strengths and areas that need improvement such as confidence, focus, motivation, resilience, […]
Read MorePrimeMind Adds 18 New Mental Workouts
I’m pleased to announce that PrimeMind has added 18 new Mental Workouts to its Mental Performance/Well-being/Mental Health library. These Mental Workouts focus on helping athletes overcome common challenges they face in their sport: Self-doubt Overthinking Low motivation Distraction Performance anxiety Negative emotions Choking These Focus areas have 2-3 Mental Workouts each that explore what the […]
Read MoreI Practice What I Preach (But It’s Not Easy Sometimes)
In most universes, my time last week at the 2026 USAT Multisport National Championships in South Haven, Michigan, would be considered a success. I won my sixth national championship since returning to triathlon in 2022. I also finished third twice and fourth once against some exceptionally strong competitors. Objectively, those are results I should feel proud […]
Read MorePrimeMind is Now Live!
I’m thrilled to announce that my new start-up, PrimeMind, has launched its web-based app for athletes, coaches, parents, and sport organizations. Here’s why I created it. For many years, I’ve worked with athletes and teams on the mental side of sport. One ongoing challenge has been this: while physical and technical training are comprehensive, structured, […]
Read MorePG or College Next Year?: That is the Question
It’s hard to believe that another ski racing season is coming to an end. It’s time to hang up your skis and take your mind off ski racing for a while. Yet, if you’re a soon-to-be high school graduate, the end of the ski season may not offer an immediate respite from our sport. Why? […]
Read MoreHow to Prepare Mentally for Triathlon Season
As the off-season winds down and the first triathlons of the season approach (or have already begun), most triathletes naturally shift their focus toward physical readiness. Training volume increases, intensity sharpens, and race calendars begin to take shape. But if you want to perform at your best when it matters most, your mental preparation deserves […]
Read More