Welcome to Dr. Jim Taylor’s blog! Its goal is to inspire, inform,and transform with ideas, perspectives, insights, and tools that can change your thinking, your performances, and your life.


2707, 2017

“Money in the Bank, Baby!”: Start Making Ski Racing Confidence Deposits Now

In my final post of this past winter, I exhorted you to buy into the notion that Next Season Starts…NOW! With the prep period in full swing and the fall not far away, focusing on [...]

2407, 2017

A Must-Read for Every Athlete (and Their Parents) Who Has Ever Struggled

The father of a client just sent me this blog post from Siri Lindley, a former world triathlon champion. It exemplifies how complete dedication to athletic greatness can be both a essential boon to success [...]

2007, 2017

More Reasons Your Young Athlete Shouldn’t Specialize Too Early

Just read a really compelling article providing more reasons why young athletes who specialize too early, contrary to popular belief held by parents, actually decrease their chances of finding success later on in a sport. [...]

1707, 2017

Watch Video This Summer to Ski Your Fastest Next Winter

Watching video is one of the most underrated mental tools in your mental training toolbox. It is a powerful tool for strengthening important mental muscles such as confidence, intensity, focus, and mindset. It can also [...]

607, 2017

Make Mental Imagery a Part of Your Summer Training

If you do anything to work on the mental side of your ski racing during this off season, it better be mental imagery. Why, you ask. Because there is no more powerful mental tool than [...]

2706, 2017

Three New Prime Ski Racing Online Courses for Racers, Coaches, & Parents

I'm excited to announce the launch of three new Prime Ski Racing online courses for racers, coaches, and parents: Prime Ski Training 202: Total Preparation for Maximum Performance, Prime Ski Coaching 404: Psychology of Training Champion Ski [...]